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A good email marketing template can certainly increase the response rate of your email campaign. But before you go searching for the best looking email template, you need to make sure that you have a compelling offer and are sending your compelling offer to a good list of prospects.

One mistake that we constantly see email marketers doing is to search for a template before writing an offer. We’ve done the tests and found that a good offer to the right list will work regardless of what the template looks like – so long as it is easy to read.

Email blasts are a great way for churches to keep in touch with large congregations. Many non-profits are learning that costs can be reduced by emailing monthly newsletters instead of printing paper letters and sending via bulk mail and the non-profit rate.

The savings can be tremendous. Designing and email blast for your church will cost about the same in terms of time to actually create it, but the cost to send email blasts is as low as 8 cents per thousand. Compare that to around $400 per thousand for printed newsletters.

In Email Marketing about 30% of your results will come from your offer, 50% will come from the quality of your list and 20% will come from your creative or email blast design.

That being said, design and templates are still very important as your email template design lends credibility to your offer and your company (if it is good looking).

Online credibility is important when you are asking a prospect to make a purchase from your website.

Easy of use, deliver-ability, templates, features and statistical tracking are the things you should judge an email blast company on. It can be very time consuming to re-setup your list and templates in the future, so try out multiple email blast companies before you make a final descision.

iContact offers an excellent solution for companies in need of a reliable email service provider. They offer the best value for companies who want to maintain an opt in list of subscribers and send newsletters and auto-responders.

The following service providers include dozens of good looking email blast templates with their packages. Use the links below to signup for a free trial so you can view templates and send a free email blast.

Email blasts are an excellent way to keep in touch with thousands of people. Many non-profits are finding that they can greatly reduce costs by transitioning their monthly newsletter from a paper letter sent via bulk mail to an e-newsletter sent through an email service provider.